The IBM study revealed that insufficient data is a significant obstacle for achieving personal and corporate ESG goals, despite the prioritization of environmental sustainability by both consumers and executives. Only 4 in 10 consumers surveyed felt they had enough data to make informed decisions on environmentally sustainable purchases and employment. The study also found that investing in ESG is good for business and ESG leaders are experiencing higher revenue and profitability. To overcome data-related challenges and create sustainable change, the study recommends automating ESG processes, utilizing AI for better insights, collaborating with ecosystem partners on ESG metric definitions, and establishing ESG data governance principles with stakeholders.
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