The Hong Kong Monetary Authority has noticed a rise in unauthorized payment card transactions involving fraud and scams. They remind banks to investigate each case individually and treat cardholders fairly. Banks should consider all relevant circumstances before holding the cardholder liable for losses. The HKMA emphasizes that banks must have proper systems and controls to manage risks associated with payment cards. Banks should raise customer awareness of card fraud and scams and provide information on precautionary measures. The industry should organize educational programs on card security. The HKMA will work with the industry to implement measures to strengthen card customer protection.